Aragón Open Future an initiative promoted by Telefónica, of innovation and support for entrepreneurship in Aragón.
Telefónica and ZIR, jointly promote an international accelerator specializing in retail based in Zaragoza that was born with the ambition to respond to the challenges of the retail sector through innovative talent.
We live in a world that changes constantly, and the technological development of which is accelerating at a lightening speed.
Today, it is possible to innovate in all fields, although we need to remain focused and concentrated on the fields in which we can really show the difference, in which we have previous experience and assets, or which are part of our futuristic strategic vision. Retail is the clear example that illustrates how technology is changing the rules, with the development of new models and types of relationship which have forced the sector to gear its traditional patterns towards other ones where the Artificial Intelligence, the Big Data, the blockchain technology, the use of edge computing are used to bring computing processes closer to clients, or the new immersive experiences through virtual and/or augmented reality, are rewriting the future. Aragón Open Future_ is that great laboratory of ideas where transformation of the retail sector is taking shape in our country.