Capsule July 11: Alfredo Villalba
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Capsule July 11: Alfredo Villalba

It is time to create a physical store that takes advantage of the strengths of e-commerce but enhancing the values of the traditional store. The novelty is to conceptualize a web page in a physical space in a totally revolutionary way.

It is a modulated and accessible space that integrates 10 different technologies that should serve to monitor the space, follow the "digital aroma" of the clients until the business leverage to help make predictive decisions.

The store of the future is a physical, connected and open shop that consists of three basic elements: a market place, an e-services space and a social zone.



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