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Centro de innovación aplicada al retail

We work to democratize technological innovation and to digitize traditional commerce

What is ZIR?

ZIR is an innovation center applied to the entire value chain of the retail sector, based in Zaragoza and with international projection. It's a center born with the aim of anticipating and creating new consumer solutions in an entrepreneurial ecosystem and with the support of each of its partners: Grupo Iberebro, Intel, Microsoft, Telefónica and Cisco.

There is currently a digital divide between the demands of consumers and the service that most stores and shopping centers offer.


ZIR's blog will be available shortly.